Soueast life
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Soueast life

More Than a Car. It’s a Lifestyle

URBAN · PREMIUM · EASE

Ease Image
EASE
City
Ease Image
EASE
Collection
Ease Image
EASE
Gift
Ease Image
Ease
Creatives

Ease City

Ease COLLECTION

Ease Gift

Ease Creatives

About SOUEAST Life

SOUEAST Life shows that SOUEAST is more than a car: a lifestyle, under the banner Urban, Premium, Ease. This page is organised into four collections: EASE City, EASE Collection, EASE Gift and EASE Creatives.

Browse each collection with the arrows, or by swiping on a phone, to see every item in it.

What is EASE City?
EASE City is the apparel collection: a polo T-shirt, a football culture T-shirt, a vintage style T-shirt, a T-shirt, a long-sleeved hoodie and a vintage coach jacket.
What is in EASE Collection?
EASE Collection is accessories and bags: a cool black metal black suitcase, a peaked cap, a waist bag, a knitted hat and a business backpack.
What is EASE Gift?
EASE Gift is the collection of gift ideas: the Pure Black Gift Set, the Pure White Gift Set and an S09 1:18 model.
What is EASE Creatives?
EASE Creatives brings together everyday items such as a mug and a mobile phone disinfection wireless charger, alongside the Pure Black Gift Set.
Is there a SOUEAST scale model?
Yes. EASE Gift includes an S09 1:18 model, a scale model of the SOUEAST S09, the premium SUV in the SOUEAST Egypt range.
Is there a wireless charger in the collection?
Yes. EASE Creatives includes a mobile phone disinfection wireless charger.
What gift sets are available?
The Pure Black Gift Set appears in both EASE Gift and EASE Creatives, and the Pure White Gift Set appears in EASE Gift.
How many items are in each collection?
EASE City has six items, EASE Collection has five, EASE Gift has three and EASE Creatives has three.
Is there luggage or a bag in the collection?
Yes. EASE Collection includes a cool black metal black suitcase, a business backpack and a waist bag.
Is there headwear in the collection?
Yes. EASE Collection includes a peaked cap and a knitted hat.
How do I see the item names?
Each photo carries the name of its item. On desktop the photos sit in a grid or slider, and on a phone you swipe through them.
What is the idea behind SOUEAST Life?
Under the banner Urban, Premium, Ease, SOUEAST Life extends the brand beyond the road, with apparel, accessories, gifts and creative everyday items that share the SOUEAST look.
Where can I learn about the cars themselves?
Each SOUEAST model has its own page covering design, comfort, performance and safety, where you can also book a test drive.