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Soueast life
More Than a Car. It’s a Lifestyle

URBAN · PREMIUM · EASE

EASE
City
City

EASE
Collection
Collection

EASE
Gift
Gift

Ease
Creatives
Creatives
Ease City

Polo T-shirt

Football Culture T-shirt

Vintage Coach Jacket

Long Sleeved Hoodie

Vintage Style T-shirt

T-shirt
Ease COLLECTION
Ease Gift

Pure Black Gift Set

Pure White Gift Set

S09 1:18 Model
Ease Creatives
About SOUEAST Life
SOUEAST Life shows that SOUEAST is more than a car: a lifestyle, under the banner Urban, Premium, Ease. This page is organised into four collections: EASE City, EASE Collection, EASE Gift and EASE Creatives.
Browse each collection with the arrows, or by swiping on a phone, to see every item in it.
- What is EASE City?
- EASE City is the apparel collection: a polo T-shirt, a football culture T-shirt, a vintage style T-shirt, a T-shirt, a long-sleeved hoodie and a vintage coach jacket.
- What is in EASE Collection?
- EASE Collection is accessories and bags: a cool black metal black suitcase, a peaked cap, a waist bag, a knitted hat and a business backpack.
- What is EASE Gift?
- EASE Gift is the collection of gift ideas: the Pure Black Gift Set, the Pure White Gift Set and an S09 1:18 model.
- What is EASE Creatives?
- EASE Creatives brings together everyday items such as a mug and a mobile phone disinfection wireless charger, alongside the Pure Black Gift Set.
- Is there a SOUEAST scale model?
- Yes. EASE Gift includes an S09 1:18 model, a scale model of the SOUEAST S09, the premium SUV in the SOUEAST Egypt range.
- Is there a wireless charger in the collection?
- Yes. EASE Creatives includes a mobile phone disinfection wireless charger.
- What gift sets are available?
- The Pure Black Gift Set appears in both EASE Gift and EASE Creatives, and the Pure White Gift Set appears in EASE Gift.
- How many items are in each collection?
- EASE City has six items, EASE Collection has five, EASE Gift has three and EASE Creatives has three.
- Is there luggage or a bag in the collection?
- Yes. EASE Collection includes a cool black metal black suitcase, a business backpack and a waist bag.
- Is there headwear in the collection?
- Yes. EASE Collection includes a peaked cap and a knitted hat.
- How do I see the item names?
- Each photo carries the name of its item. On desktop the photos sit in a grid or slider, and on a phone you swipe through them.
- What is the idea behind SOUEAST Life?
- Under the banner Urban, Premium, Ease, SOUEAST Life extends the brand beyond the road, with apparel, accessories, gifts and creative everyday items that share the SOUEAST look.
- Where can I learn about the cars themselves?
- Each SOUEAST model has its own page covering design, comfort, performance and safety, where you can also book a test drive.













